The following contents are covered
The Business Analytics Index Digitalization Marketing & Sales examines seven dimensions that are basic for successfully preparing your digital agenda:
- Online Sales
- Statements on Digitalization
- Use of Instruments
- Changes in the Past
- Expected Changes
- Customer Processes
- Digital Pioneers in the Market
Index Digitalization Marketing & Sales test version
Industry 4.0, artificial intelligence, Blockchain & Co.: companies are already using digitalization in many areas as a lever to increase efficiency and effectiveness.
How digitalized are your company’s marketing and sales?
Use this Business Analytics to survey your level of digitalization in marketing and sales, to analyse your position in comparison with the competition, and to identify possible potential for optimization.
Plan your next steps
Would you like to find out more? Talk to us about your current tasks and how this Business Analytics can support you in developing solutions for them. You can try out the Business Analytics free of charge first and see initial results straightaway. Plan your individual roadmap with KPMG Atlas!
We're looking forward to hearing from you.
Get in contact with us here to find out more about our service. We're looking forward to hearing from you to discuss your specific issues.
Try out the Business Analytics in full and free of charge now!
Have you already planned your next steps? Here you have the opportunity to perform an individual maturity level determination and receive an individual summary of the results immediately.
Off-the-shelf not for you?
Please contact our experts to create a non-binding custom-fit solution for your organization.
Discover the KPMG Digitalization Index 2023
Read the latest edition of our study to get detailed insights from more than 300 companies on the digitalization index in marketing and sales.
Related Services
Sales Excellence
Assess how fit your sales department is for the future along the digital customer journey.
Explore now
B2B Commerce Site and Content Portal - Sales View
KPMG helps clients re-invent B2B sales and transform their sales function and customer interaction.
Learn more
Retail Store Planning
Store managers need effective tools for project management and communication with headquarters.
Learn more
DAC7 Impact & Readiness
Prepare yourself for the reporting requirements facing digital platform operators (DAC7)/Platform Tax Transparency Act (PStTG).
Explore now